About Page

You can add any section, but for most brands we recommend:

For Plain Jane, and Plain Jane Interactive

What You’ll Learn

  • How to create and assign a custom About page template
  • Recommended sections to include for a brand story
  • Tips for layout, typography, and animations

🧭 How to Set Up an About Page

  1. Create a New Page in Shopify
    • Go to Online Store > Pages
    • Click Add Page
    • Title it something like About or Our Story
    • Under Theme template, select: page.about
    • Click Save
  2. Add to Navigation (Optional)
    • Go to Online Store > Navigation
    • Choose your header or main menu
    • Add a new menu item labeled About or Our Story
    • Link it to your new page
  3. Customize in the Theme Editor
    • Go to Online Store > Themes > Customize
    • Use the page selector dropdown and choose Pages > About
    • You’ll see a blank canvas

You can add any section, but for most brands we recommend:

📄 Text Block

  • Add a Text Block section for your story
  • Include a subtitle like “Our Story”
  • Paste your brand description or mission statement
  • Customize:
    • Font family and size
    • Text alignment
    • Text color
    • Animated text effects (e.g. Typewriter, Fade Up, Reveal)

🖼 Image Stream

  • Add a Image Stream section to display lifestyle or brand imagery
  • Optional: Add a “Shop All” link below the images
  • Customize:
    • Scroll speed
    • Layout (grid, stream, etc.)
    • Link destination

💡 Tip: Add more sections such as FAQ, video blocks, product carousels, or hero images for a more dynamic layout.

📚 Building Tips

  • Use concise, emotionally resonant copy
  • Incorporate real team or behind-the-scenes images
  • Align all text and visual styles with your brand aesthetic
  • Keep the layout clean—avoid clutter

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