How To Collect Emails + SMS

In the section settings on the right:

📬 What You’ll Learn

  • How to add an email signup form to your password page
  • How to capture email subscribers inside Shopify
  • How to integrate SMS using third-party apps

📥 Step 1: Add an Email Signup Section

  1. Go to Online Store > Customize
  2. In the top dropdown, select Password
  3. In the left sidebar, click Add section > Email Signup
    • Choose Embedded Email Signup (recommended)
    • Optional: Use Popup Email Signup if you prefer it to appear on delay

✍️ Step 2: Customize the Form

In the section settings on the right:

  • Title – e.g. “Join Our VIP List” or “Early Access”
  • Text – Short description or campaign message
  • Email Placeholder – Default text inside the input field
  • Button Text – e.g. “Notify Me” or “Join Now”
  • Success Message – Confirmation after submission

You can also adjust:

  • Fonts
  • Colors
  • Layout spacing

💡 This form automatically collects emails in your Shopify Customers list.

📋 Step 3: View and Export Your Subscribers

  1. Go to your Shopify Admin > Customers
  2. New subscribers will show here with:
    • No orders
    • Email opt-in status marked
  3. Click Export to download your list
  4. Upload this list to:
    • Klaviyo
    • Mailchimp
    • Omnisend, etc.

📲 Step 4: Capture SMS Numbers (Optional)

⚠️ Shopify does not allow themes to natively support SMS signup.

You’ll need to use a third-party app such as:

  • Postscript
  • Klaviyo
  • Yotpo SMSBump

Using a Custom Form

  1. Build your form inside your SMS platform (like Klaviyo)
  2. Copy the embed code
  3. In Shopify, add a Custom Liquid section to your Password page
  4. Paste the code there

This is how you can add non-native forms and capture both email + SMS on the same page.

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